External circumstances and the market

The pandemic characterized 2020
When COVID-19 blossomed up in the beginning of 2020 the world was hit by a virus that forced country after country to shut down social life and businesses. In addition to the personal tragedies resulting from the pandemic, social structures and economies have suffered greatly. The negative financial effects have been dramatic and hit sections such as the hospitality industry, the entertainment industry, culture and brick and mortar retail. However, financial stimulus from governments around the world have been quick and resolute. This has softened financial blows but at the same time created public debt that must be dealt with at some point in the future. After a financial recovery in the third quarter a second wave of the pandemic led to concern that the positive development would be delayed. The global economy is expected to have contracted by around 3.7 percent in 2020. The forecast for growth in 2021 indicates an increase of five percent. The downturn in 2020 appears to have been more dramatic in Europe and there is a risk that recovery will also take longer. In addition to the pandemic the presidential election in the US dominated the news. Because of this the spotlight has been on the current situation since the circumstances in the coming year have been uncertain – politically, financially and healthwise. With the outome of the American elections and changed majorities, the previous international political uncertainty will most likely die down and both trade and environmental policies will be similar to the way they were before.
The world is in constant change and there are megatrends that affect development in our society. The Nordic countries have pledged to follow Agenda 2030 with its 17 global goals for sustainable development. Several of these goals influence actions on a national level and how we develop our communities in the future. Among the goals are environmentally and socially sustainable cities, safe communities, energy and climate issues, biodiversity, sustainable consumption and innovative and sustainable industry. These are matters that create most of the framework for social development and make the construction and civil engineering industry an important actor. The climate challenge entails both building environments that can handle climate changes such as actively adjusting and designing what is being built to have the least impact on the climate, and turning the negative tide like contributing to the process of creating the sustainable and smart cities of the future.
Another comprehensive megatrend is the way we are affected by, and can utilize, digitalization. COVID-19 has been the catalyst in driving us to quickly adapt to new norms for how we use digital technology in daily life – when we shop, in how we work and travel and how we design our homes and non-residential space. The future zoomed into 2020.


